Children’s Business Fair is Looking for Next-Generation Entrepreneurs

Photo credit: Children’s Business Fair

Do you know a kid aged 6-13 years old who has a business idea and is ready and/or willing to show it off? This year marks the first Weston-Wayland Children’s Business Fair, which “inspires children to discover their inner entrepreneurs.”

A couple of days ago, the Owl got a chance to chat with Janika LeMaitre, board member of the Weston and Wayland Rotary Club, about the application, brand building process and one-day market.

“The Children’s Business Fair is a national event, which has recently been held in Waltham and the South Shore,” said Janika. “It’s an opportunity for kids to develop a brand for their product or service, build their sales and marketing strategy, and then they’ll be open for business on the event day, which is Saturday October 16 from 11 am-3 pm at the Weston Art & Innovation Center.”

There is space for twenty-five “kidpreneurs” to have booths at this first event, which invites kids from all surrounding communities to apply and participate. As of two days ago, there were already twelve entrepreneurs signed up, with business ideas from candy sushi to a carnival-type balloon pop, and an art shop.

Leading up to the fair, Janika, a branding expert, is available to the kid entrepreneurs to give advice, help refine business ideas and answer questions. When kids sign up they have to agree to certain stipulations which include agreeing that parents do not help:

“This needs to be the kids’ ideas, their product or service and their sales pitch,” said Janika. “The whole point is for them to think through the challenge of getting an empty table and setting it up for business for the fair. What type of information should be provided to customers? How do you set up to grab attention? How do you make your sales pitch?”

Photo credit: Children’s Business Fair

The “Kidz Biz Fair” is a project of the Rotary Club of Weston and Wayland, and developed by Acton Academy and the Acton School of Business. Max Ash, the founder of MAX’IS Creations and the inventor of the patented “Mug with a Hoop,” is the Honorary Kid Co-Chair and role model for the participants.

Awards will be presented in each of the four age groups (6-7, 8-10, 11-12, and 13-14) for “Most Business Potential,” “MostCreative Idea,” “Most Business Applicant Referrals,” and “Most Impressive Presentation.” All KidPreneurs will receive mentorship, promotion, the Time for Kids book titled “Fantastic Lives: Business Sense,” and a “Mug with a Hoop” from MAX’IS Creations. Additionally, the overall winner will receive a $50 prize.

The website with more details and application information is here. Sponsorship opportunities are available and encouraged. For more information about the Weston and Wayland Rotary Club, please visit here.

Westonians and Waylanders (?) and all regional “ers” and “ians” are encouraged to come to the fair and meet these future rulers of the business world. Me? Owls love candy sushi.

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